Hype! Page #5

[Song fades]

The seattle music scene

right now is really vital.

I mean, it is so alive.

It is--It's better

than london in the 1960s.

It's better than new york

in the seventies. I mean...

Margaret, I was

in london in the 1960s.

I was in london

in the 1960s.

It was awful!

If you say

the word "scene,"

Everybody rolls their eyes

and laughs at you.

It's, "scene. Ha ha!"

You know, "there's no scene!"

So, a lot of people thought

that it has reached its peak,

And by next year,

we were all gonna go back

To doing

what we were doing.

And we were all

gonna go back

To our little

small town utopia.

And about 1990,

we all sort of went,

"Oh, good. It's over."

"Oh, good. It's over."

[Music begins]

[Music begins]

come out and play

make up the rules

i'm not another child

as well

Dd

it's not enough to raise you

it's not enough to save you d

d

hello, hello,

hello, how low

hello, hello,

hello, how low

hello, hello,

hello, how low

hello, hello, hello

well, i'm lyin'

and i'm famous

here we are now,

entertain us

i feel stupid

and i'm waitin'

here we are now,

entertain us

yeah

hey

Jack Endino:
Nirvana kind of

came out of left field.

Uh, namely aberdeen,

which is a town

Sort of out in

the middle of nowhere.

And, uh, you know,

we just got a phone call

At the studio one day

from this guy, you know, kurt.

He said he was a friend

of the melvins,

And he wanted to come up

and just record some songs.

And I said ok.

A friend of the melvins,

a friend of mine. Come on up.

I didn't know

who the hell he was,

And nobody else did,

either.

He just came up, blew out

10 songs in 5 hours.

We recorded and mixed them

in one afternoon.

And, uh, blew me away.

I thought, "oh, my god.

This is amazing."

I said, "guys, can I please

keep a copy of this for myself

Before you go back

to aberdeen?"

That was the tape

i gave to jonathan.

That was the tape

i gave to jonathan.

This is my penultimate

grunge photo.

Kurt cobain

spinning on his back.

Everyone asks, "how in the hell

is he doing that?"

I don't know.

i'm a negative creep

i'm a negative creep

i'm a negative creep,

and i'm stoned

i'm a negative creep,

i'm a negative creep

i'm a negative creep

At that point, I think

Soundgarden had put out

Their first

major label record.

It was doing ok.

I think screaming trees

Had put out their first

major label record.

I think it was doing ok.

Alice in chains had put out

Their first major label record.

It was doing ok.

But, Nirvana was kind of

the little brother.

You know, the runt of

the litter, so to speak.

And I remember jonathan

telling me in 1990--

He said, "this band

is going to be huge."

He said it exactly

like that.

He said, "jack, this band

is going to be huge."

[Music begins]

[Music begins]

The record came out

in fall--September.

The video came--

I remember the first

time I saw the video.

I thought,

"this is so cool,

"But there's no way

mtv will play this.

There's just no way."

And then when

that started going,

It reached millions

of kids instantly.

Ben would go off and call up

people back home in seattle.

He'd come back and say--

You know, the latest

sales figures.

He'd go,"nevermind

has done 300,000."

He'd go,"nevermind

has done 300,000."

"Nevermind

has done 400,000."

"Nevermind just went gold."

with the lights out

it's less dangerous

here we are now,

entertain us

i feel stupid

and contagious

here we are now,

entertain us

a mulatto

a denial

a denial

a denial

a denial

It was an old,

uh, brain song

Called

money changes everything.

Called

money changes everything.

I think we adapted that to

Nirvana changes everything.

ow

ow

ow

ow

dust rise

right over my time

empty

fossil

of the new scene

i feel so alone

gonna end up

a big ol' pile

of them bones

of them bones

yeah

yeah

[Playing alternative music]

[Playing alternative music]

That's probably why

you create in the first place.

Because of the freedom.

I mean, whatever you want--

You can lay

whatever you want on tape.

But again,

commerce is involved.

And as soon as it starts

going through those channels...

Those money-Making channels,

Everything changes.

When these bands started

to get popular,

All of a sudden,

Everyone wanted to find

the next Nirvana.

Everyone wanted to sign

the next Pearl Jam.

All of a sudden,

Bands who'd never played

live before, practically,

Were getting

huge advances.

Man:
the labels

started bidding for bands--

To get bands signed,

So that they can then

sell them to a major--

The bands get all worked up

And basically break verbal

contracts you make with them,

Because, well,

you don't have a contract.

I mean, whenI first started,

i didn't need contracts.

I didn't think I did.

You know, they were

"here's my friends,"

But someone throws

500,000 in their face,

And they're like, "huh?

We didn't have a contract."

If the major labels are like

a big, dumb baby huey,

You know, that--

"Oh! What's going on

in athens?"

And waddle over

to athens

And you sit down

in athens,

And you start buying

lunches,

And you crush

3 bands by accident.

You know? Wow!

The party's in athens.

And then you kind of

look over your shoulder.

You go,

"oh! Minneapolis!"

And baby huey gets up

And goes and sits

on minneapolis

And kills 3 bands

by accident,

And buys

a bunch of lunches,

And, you know, kind of

plays that party out.

So, the idea that

they were moving and...

You know, sort of

dedicated clumps.

Seattle was just, like,

part of that process.

say good-Bye

to your friends and family d

d

welcome to the menagerie

dd

funny how they forget

to tell you

this is all

you will ever be

this is all

you will ever be, now

this is all

you will ever be

this is all

you will ever be, now

this is all

you will ever be

this is all

you will ever be

The effect of this whole thing

of, like, hyping a label,

Or hyping a sound,

or hyping a place,

Is it starts to take

a lot of the attention

Away from the individual artists

that are making music.

Everyone doesn't

sound the same.

Everyone

isn't grunge.

Everyone doesn't

have long hair.

You know, um...

They made a big mistake.

They didn't go further

And find more of the bands

that were already here,

And had been here

Even before the bands

that were exploited were.

That's what makes me

feel guilty

Of the success of our band.

Because it should've been,

Uh, spread out to--

To the success of, like,

a number of bands here.

Woman:
they focus on

this one scene,

Or one type of music,

When, really, that's

pretty inaccurate,

'Cause there's all kinds

of bands here, you know.

There's, like, weird,

funky jazz bands,

And weird, you know,

hip-Hop bands,

Or punk rock bands,

Or metal bands,

or whatever.

It's like there's

a whole bunch of stuff.

Surf bands and cowpoke bands.

There's a shitload

Of different bands here.

There always has been.

Chris eckman:
in europe,

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