Katha Screenplay Darsakatvam: Appalaraju Page #9

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You know film 'Adavi Ramudu',

in it Jayapradha,

didn't she drop her sari end for six feet?

That's all, it was a mass hit!

All shows full with whistles.

Didn't Sridevi lift her sari till

knees in '16 Vayasu'?

For 16 days all shows house full.

Cancel this promo, get 4 exposing

shots of the heroine,

and shots of hero fighting,

just add it, it'll reach masses.

Add family romantic song too,

if not ladies won't come out

to watch the film.

Director, if you release the

promo as it is,

forget about your film running

for 4 weeks, it'll become weak,

nobody would buy in Andhra,

Ceded and Nizam.

Do you've brain?

lf we show shots in ads

which aren't there in film,

are the people so foolish...

Promos will appear on TV now,

film will release some time later,

by then people won't remember,

it would get deleted.

Your brain is already deleted.

Check it.

lf you don't cut the promo

as he suggests,

our film will not get released

for people to see it.

Why don't you understand it?

Greetings sir.

l'm discussing about the

promo you'd suggested.

No please.

As l ponder over it,

l feel Appalraju is right.

Keep as it is.

People want variety now.

Even the makers themselves can't

understand their own promo,

and thrill the audience with confusion,

only such films are super hits.

l'm sure Appalraju's promo

would be latched up by people.

l forgot to tell you, l'm buying

your film for entire AP state.

Gavarraju is buying our film

for the entire state.

l've closed that film deal,

when are we releasing our film?

All the films of Babu released

on Sankranthi were hits.

That's why distributors call

him as Sankranthi Babu.

So, Babu wishes his film

must release on Sankranthi.

On Sankranthi day?

My two earlier films were

released on Sankranthi,

both films were with

social message, you know that?

But both were flops.

Sex films won't run on Sankranthi.

Families flock theatres.

Though they're giving a good

build up for Babu's film,

but l've reports from editing

room and lab that film is bad.

lf our film releases with his film,

and if we manage to get the

talk that our film is better,

even if our film collects at least

one rupee more than his film,

it means l'm the top hero.

'Nayaki' must release on

Sankranthi at any cost.

Our next job is publicity of the film.

We must rock it.

Sir, story of our film is our publicity.

We don't need cheap publicity

which Ramgopal Varma generates.

lt must new and effective.

What if we say our film incites

caste and regional feelings?

What?

- Superb!

MLA's must discuss and fight

in Assembly about our film.

Let's ask forgiveness after the release.

lf they still protest,

let's remove the scene.

Let's upload the same scenes

for free on internet.

Publicity...

This is film folks activity...

This is publicity...

This is nativity of tricksters

and cheats...

Creativity to steal the

pockets of audience...

Making a film of Rs.50 lakhs

and bill it as Rs.50 crores...

They film song in Tank Bund

and claim it as New Zealand...

They will invite people to

theatres promising many gifts...

They'll cheat if you keep

on trusting them...

They act like saints before

the press...

You'll get stunned seeing

my character in this film.

A producer must make

a film with passion.

When l heard the story,

l felt it was good...

But director has made it extraordinarily.

Keeping audience in mind,

l've made the film using all that

audience wish in proper quantity.

l've composed lndian music

with international inspiration.

AR Rehman can pack his

bags and go home.

ln every theatre where this film runs,

through a lucky dip,

we'll select a winner,

and give the winner an opportunity

to spend a day with Kanishka...

Every woman who watches

my film would get a free sari.

l've made the film with my heart,

my film will move every person

who has a heart.

They claim to have mixed

sentiment with entertainment...

They claim to have shot the film

in never seen before locations...

Giving ads that everything

you wish is there in it...

Pleading and begging you

to watch their film...

They'll boast a flop film as hit...

They visit empty theatres

as part of success tour...

Public response to your film

is very good.

Publicity is sensational.

lf you give the distribution

rights to our company,

we'll send board of Directors and

offer you more than the market rate.

My film's business is closed.

Gavarraju has bought entire state rights.

l'm always late!

That database guy has come

to our knees.

Gavarraju is not buying our film.

He's buying Babu's film.

lt was a drama played by Gavarraju,

Venkat and Babu to trap us.

How will our film release now?

Why are you laughing at us?

l had prior news of Gavarraju

not buying your film.

lf you want us to buy and

release a film he had dropped,

in the state, 70% and 80% in overfull,

we want a share!

This is really blackmail.

Cinema is cheating.

You cheat the maker before release,

after release you cheat the audience.

That's okay, forget about it,

nobody can release your film

other than us,

before our board comes and

asks your film for free,

you please come to a decision,

tell me your rate.

lf our film has to hit the

screens on Sankranthi,

decide and tell him now.

l think it would be better

to release on Sankranthi.

We can't release it on Sankranthi.

Summer holidays is okay to us.

What's your problem to release

on Sankranthi?

lnstead of releasing your film against

Babu and Y.Venkat combination film,

its better to sell the

negatives in shandy.

Who the hell is that database to

fix the date of my film's release?

l told you our film must

release on Sankranthi.

Didn't you find any other distributor?

No one in the state has courage to

buy a film refused by Gavarraju.

ls it?

Then, l'll buy my film.

l'll release it myself.

lt's a matter of my prestige.

The film must hit the screens

on Sankranthi at any cost.

lf not my fans will get angry

for chickening out in fear of Babu.

No doubt! l'll release the film.

Hail Lord Shiva!

Today two big releases are competing

for box office collections.

One is 'Pranam Theestha'

a Babu and Y.Venkat combination,

second is 'Nayaki' with KT and

Kanishka as hero and heroine,

directed by debutante Appalraju.

ln few hours we'll know the

fate of these two films.

Let's first get the opinion of critics.

Film in the combination of Babu

and Venkat is super duper hit,

l feel this film will break the

records of all previous hits.

Highlight of this film is Babu killing

900 people with a strand of hair.

This film is a trend setter

for commercial films.

l'm giving it 4 stars!

Y.Venkat's direction and Babu's acting

will dominate next generation too.

l'm giving it 4 and half stars!

Hereafter we can divide Telugu films

as before and after 'Pranam Theestha'.

l'm giving this film 5 stars!

lt's not enough, but l don't have

more than it to give.

Thanks for giving your opinion

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