nike advert

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Scene 1

Description:
scene 1 starts with a close up of the billboard to emphasise the importance of the campaign

Camera shot:
close up to show the billboard.

Camera angle:
N/A

Camera movement:
N/A

Lighting:
bright studio type lights, as the billboard has lots of colours this will make more people interested because people tend to like bright colours

Scene 2

Description:
scene 2 starts with an extreme close up of the ground, that gradually rises to an extreme long shot of the running track to emphasise the size of the track

Camera shot:
extreme close up extreme long shot to show the size of the track, with the help form a drone.

Camera angle:
high angle ariel shot.

Camera movement:
N/A

Lighting:
natural sun light for effect, as this will hopefully make people go outside and be active

Scene 3

Description:
scene 3 starts with a close up of an athlete running around the track, midway into scene 3 the athlete falls over, to emphasise drama

Camera shot:
close up to show the broken shoe of the athlete.

Camera angle:
N/A

Camera movement:
Camera panning, following the runner until they fall over.

Lighting:
bright studio type lights, as this will make it look nice and sunny.

Scene 4

Description:
scene 4 starts with long shot of a cargo plane releasing its cargo

Camera shot:
long shot to show the plane dropping its cargo. As this will make it look cinematic

Camera angle:
N/A

Camera movement:
panning down following the cargo.

Lighting:
bright studio type lights, as this will make it look sunny outside

Scene 5

Description:
scene 5 starts with a close up of the athletes opening the box/cargo

Camera shot:
close up to the athletes looking to open the box.

Camera angle:
N/A

Camera movement:

Lighting:
bright studio type lights, as the billboard has lots of colours this will make more people interested because people tend to like bright colours

Scene 6

Description:
scene 1 starts with a close up of the billboard to emphasise the importance of the campaign

Camera shot:
close up to show the billboard.

Camera angle:
N/A

Camera movement:
N/A

Lighting:
bright studio type lights, as the billboard has lots of colours this will make more people interested because people tend to like bright colours

Scene 7

Description:
scene 7 starts with a close up of the billboard to emphasise the importance of the campaign

Camera shot:
close up to show the billboard.

Camera angle:
N/A

Camera movement:
N/A

Lighting:
bright studio type lights, as the billboard has lots of colours this will make more people interested because people tend to like bright colours

Scene 8

Description:
scene 8 starts with a close up of the billboard to emphasise the importance of the campaign

Camera shot:
close up to show the billboard.

Camera angle:
N/A

Camera movement:
N/A

Lighting:
bright studio type lights, as the billboard has lots of colours this will make more people interested because people tend to like bright colours

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