
Rewind This! Page #11
in this stuff
that we've been ignoring."
I mean, for example,
I don't think anyone ever knew
it even came out.
It was meant to be this
fleeting thing.
Let's just fill these stores
with content.
We don't have to worry about
if there's theatrical releases or not.
What they didn't realize
is that there were
so many works of art.
Grrrrrr!
Aaaaaaah!
That's an incredible, incredible
film, and we played a VHS copy,
'cause it's not available
on film or DVD or anything.
No other format.
We had Ted Prior come
and we had a talk with him,
and it was just incredible
to see this movie
with a bunch of people,
and just realize no one knows
what's gonna happen next,
this is completely
unpredictable.
I knew that VHS collecting was
kind of becoming popular again,
The House of the Devil, you
gotta give a lot of due to that,
just the fact that a new movie
was released on VHS,
it started making me think about
You know I had a modest
VHS collection,
but this kinda kick started it
for me a lot.
"Okay, well, there's people
who have this kind of interest,
so let's market
to them as well."
The revolution
is still evolving.
Um, I think, I mean
you're making a documentary
I think that there's a huge
VHS resurgence.
that are selling
through hundreds of copies
in a two hour period.
Clearly there's still a market
The boom that's going on today
with the tapes,
I'm going on 40 now,
I'm seeing these tape prices,
going for $400.
It makes me regret getting rid
of some of the stuff
that I had at one time,
you know.
through college, I don't know.
When LP's had a resurgence
in the 90's,
what was amazing about that is
that it didn't go away.
Like, there's still stores
that really
just exist to sell records.
But, I don't think that VHS
is going to have
that same permanent resurgence.
We can make arguments for
the quality of a vinyl
and why that presents a
better experience of the music.
But VHS, it's never going to be
a better experience
of the raw materials,
it's just...
the qualities associated
around it.
I think that there's a nostalgic
need to sort of go back
and also re-evaluate.
It was in 2006
when History of Violence
came out on VHS
and kind of marked
the end of everything.
That was the last widely
distributed film on VHS.
and was like,
"Hey, we're thinking about
getting some VHS tattoos,
'cause they just
stopped making VHS."
And I'd never
had a tattoo before
but it took me less than
two seconds to be like,
"Yep, I'm with you guys.
I'm gettin' that right there."
And we all got ours
a little differently,
like some got, like
"never forget" on it,
some got the year
that it started and ended.
I just wanted just
the video on it's own,
just like the cold-just the nice-
And people ask me all the time,
they'll be like,
"What is that on your arm?"
I'll just show it to them
and they'll be like,
and I'm like,
"You forgot, obviously"
When you find
some of these stores
that have big box video tapes,
you know they're gonna be
mutant owners
who have been surrounded by
these relics for so many years.
And they are part of
their life story
and I am slowly trying
to drain them of them.
And like an archeologist
every once in a while
you'd pull all these tapes out
and at the very bottom,
covered in dust,
I mean literally,
your hands would be just
caked in this dust,
you pull out a video
that's pure gold.
If I see a flea market,
a swap meet,
an antique store, a Goodwill,
It's getting stopped
and it's getting pillaged.
That entails looking
in the phone book,
looking on the internet.
Literally driving up and down
every single street that I see.
I've driven probably
every direction.
And honestly I think
that is what the legacy
of the VHS era is,
it's made us all
much more film savvy.
It's kind of made people
much more aware of...
other movies
beyond the ones that were
fed by the richest companies.
The fact that it
made accessible,
all these generations of films
which were utterly gone.
I mean just gone.
No one could see them.
You know the studios
kept them in the vaults,
sometimes they
got rid of the negatives,
didn't think
it mattered anymore.
You know, home video restored
all that for us, you know,
greatest looking form.
I mean perhaps not always
the way we remembered it,
but it was accessible.
I don't think there's
any lasting impact.
I think it's been just
a passing parade.
It's like, what's the
lasting impact of radio?
Right?.. Eh...
You know, it got us to the
next step, the next step...
These are not
just entertainment,
and they're also indications of
what life was like, and is like,
and is possibly
going to be like again.
These movies, by being, in a way
the record of our dreams,
are a way to look at our culture
and say, "Ahhh...
that's why that civilization
ate itself spectacularly.
That's why it all
fell apart. Hmm."
Or, "That's what it
could have been,
that's where the dream
could have gone."
When you look at a tape,
and it has the "be kind,
rewind" sticker, on it,
there's something deeply
moving about that.
It's such a call to arms,
and a suggestion or an imperative
about a way to live your life.
To be kind and rewind.
Go back and like,
hang on to these things
that are important to you,
and not let them disappear,
and not let other people
take them a way from you.
But find what's important
and preserve that
and help it to endure.
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"Rewind This!" Scripts.com. STANDS4 LLC, 2025. Web. 8 Mar. 2025. <https://www.scripts.com/script/rewind_this!_16897>.
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