Supermensch: The Legend of Shep Gordon Page #2

Many were arrested for possession

at the motel, so I had to stop.

I asked Alice

would have to take seriously his career.

We made a pact to stay together

to become millionaires.

Never doubted Shep.

I just knew we would

navigate through turbulence.

Started to get other gigs

but not enough. We had to do something radical.

Part of the charm of the bands that were

at the level aspired -

- was the fact that parents hated them.

Knew that if parents hated us,

the kids would love it.

I came up the ridiculousness of buying clothes

clear plastic.

Alice clunky

naked and then called for the police to arrest him

- That would give media coverage,

to get parents hate us

They boarded the stage completely naked,

and the public was completely shocked.

Then called the police and told them that

had taken my son to this concert

- In the band was naked.

When police arrived, clothing was already tarnished

, by heat. Nothing was visible.

The police looked and went again.

Finally, we did not make that goal

arrested.

- It was time to leave town.

- We were starving at that time.

Alice was born in Detroit, so we could count

is that relatives would feed us

We went to Detroit and played in several clubs

along the way.

All it can not happen to a band

happened to us.

Never had money, so we paid the motel

checks.

We wrote bad checks and we were going cambiabando

hotel side.

The Hotel called police,

and fled through the windows.

We got into the car and drove

to the next town.

Alleged that we had stolen towels.

However, this is nonsense,

never swam.

When we make money,

Shep turned and paid all the bills ..

"I wrote a check without coverage

Let me get it right.." That's it.

MC5 is an abbreviation for

Motor City 5. Son of Detroit.

Went to the music scene in Detroit,

were the MC5 and The Stooges.

In Shep develop my character to Alice.

Said:
"We have to invent something

no one has seen before."

I had a teacher who said "You can achieve a great cultural impact

one of three things:

- Violence, sex or rebellion" Alice would

of the three.

Shep had much to do in what would be

image and sound of Alice Cooper.

Loved We make a show on stage.

The theatrical part was what distinguished us from other bands

.

Alice is the vaudeville.

The idea was that people stand up and applaud

so is that we put a

dollar bills into a sword, Alice tended to the public.

If the first row stood

to grab them, everyone would do a jump.

It had nothing to do with the song you were playing

-

- but made everyone would stop,

shout and just have fun.

Needed an end, and we had feather pillows

at the hotel.

- So we stole.

- Filled the scene of feathers

was fantastic and did not cost us anything.

Knew how to put on a good show,

but did not know how to sell it.

People have a certain image of

who is important.

If you see someone being photographed

on the street, they get curious, wondering who will

photographers often hired without

film cameras... just firing flashes

Because that's the expectation what is "Be a Star"

Even when we were starving, Shep

convinced us that we were a star.

"If they have to get drunk every night, because it is

what makes a star, then do it."

If you want to reach a wider audience

The most effective medium is television, so we did things

bothering people.

"Detroit Tubeworks" strikes again

This is where we separate the juveniles from adults.

- Introducing the ever offensive Alice Cooper

started having a hearing in Detroit,

but we were losing money.

Then a miracle happened: I got a call

Organizer Toronto Rock & Roll Revival.

Would be the debut of John Lennon without the Beatles.

"If this festival brings hope, maybe we can take him around the world

"

- Said:
"You could help us organize the festival"

- Le offered 30% of the profits.

He said, "I do not want money I want my band

touch between Lennon and the Doors in prime time..."

My choice was to give Alice

chance to shine.

60,000.

We were tearing down the place, and it was great.

Feathers fly.

I look down and see a chicken on stage.

The only person I could have put it there

is Shep. Nobody brings a chicken to a concert.

No one would say: "OK, I have the keys, I have the

entries, I have my hen...".

Thought "A hen would be perfect..."

"grabbed the hen...

And threw up, thinking it was going to fly

- But plummeted

- They went mad..

- The crowd smashed

- They threw back

wings, head, legs, flying across the stage

I saw blood and I had to look away to see her..

The next day the newspapers wrote that Alice

had ripped his head and drunk the blood

What could have been a bad press

was what put us on the map.

- Now we could do whatever we wanted.

- We had to record a hit.

We liked The Guess Who, who had made a great album

Went to see the producer Jack Richardson,

and he brought a young man. Bob Ezrin.

Bob Ezrin came after "The Wall" by Pink Floyd

and "Destroyer" by Kiss. He is brilliant.

But never produced an album,

and I invited him to New York, to see Alice.

Jack wanted nothing to do, and sent me there

to get rid of them.

Jack had said "under no circumstances accept

cause them to disk"

I was put in a table below,

and all the lights went out.

Barely lit lights and I heard him sing "Sun Arise / come every morning"

When the lights went on, had over

face Alice Cooper

- And everyone was dressed rarer than the side

all wore feathers and high boots.

No one was with jeans and t...

This was not rock and roll.

When I came out and saw people dressed like them

- I realized it was the beginning of a cultural movement

.

I went to the dressing and undertook to produce them the

disk. I said, "I will!"

Alice signed with the company of Frank Zappa.

Zappa was an artist of Warner and had negotiated for

have its own label. Straight Records.

I went where Zappa and told him we had to Richardson

went mad and said it was the wrong type

"He makes pop records, we do not want,

do not need it, I will pay for it"

So I went to talk to a guy from Warner

and told him we had to Richardson

- They would do anything to work with Richardson.

They said "Let us see how we fix it".

Came back and said "we have the budget, do not tell anyone

. I would remove the Doobie Brothers."

That sums up the history of the Doobies. I laugh often her.

Recorded the album "Love it to Death"

and one of the songs was "Eighteen."

- Could feel it would be a success.

- "He said:
Yes, I like, I can sell this."

Straight refused to publish records,

Frank thought it was too commercial.

- So we had to promote it ourselves.

- Shep was very smart to sell.

There was a radio station in Canada

called CKLW.

If you colocabas a song on CKLW,

other stations in America also have touch.

- Recalled that Canada had...

... The legislation radial content.

At least 30% Canadian content

radios must be Canadian artists.

Alice was American.

But fortunately had recorded in Canada, so that was enough.

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