Welcome to Macintosh Page #10

Synopsis: "Welcome to Macintosh" is a documentary that mixes history, criticism and an unapologetic revelry of all things Apple. Whether a long time Mac fanatic or new to computers, Welcome to Macintosh explores the many ways Apple Computer (now Apple, Inc.) has changed the world, from the early days of the Apple-I to the latest the company has to offer.
Genre: Documentary
Director(s): Robert Baca, Josh Rizzo
Production: Gravitas
 
IMDB:
6.1
TV-PG
Year:
2008
90 min
21 Views


post-Steve.

If you bring in some d*ckhead

who thinks that he's mini-Steve...

...and he, too, is a visionary...

...and, he, too understands

what people need, but cannot express.

So this d*ckhead is gonna say:

"All right, so this is what I've decreed

people will want.

And I'm the new Steve Jobs."

The company will implode.

That depends on whether or not

the philosophy employed by Steve...

...in focusing on product and having

a passionate view of the product...

...and it's relationship

to the rest of the operating enterprise.

If they get somebody like that in there

then it will continue...

...as an ever-growing, ever-expanding,

ever-creative enterprise.

Well, that's interesting.

You know, that's an interesting thought.

I don't know.

Whether it just...

Apple's just gonna stagnate, you know?

Well, the story,

and I don't know if it's true...

...but when you went into the HP lobby,

there was H's portrait and P's portrait.

And when Carly came in,

she put her portrait, okay?

You know what I'm coming to, right?

I mean,

you hire some d*ckhead who does that...

...it's game over, baby.

We'll all be listening to Zunes

and using Windows machines.

If they get a bottom-line man in there,

it may succeed...

...but it will never have the aura

and the passion that it has today.

You can trace the greatness

of Apple pretty closely...

...back to the greatness of Steve.

Some of the flaws of Apple as well.

I can't build a case that it's going

to be easy to find another Steve Jobs.

It may not be that

you want another Steve Jobs...

...because there can be no other

Steve Jobs.

The Macintosh spirit was not something

we created with the Macintosh...

...although we sort of contributed to it.

But it was there before the Macintosh...

...because it's really the spirit

of the Apple II.

And so much of the spirit

of the Apple II...

...is the spirit of Steve Wozniak's

personality as well as Steve Jobs'.

You know,

the core of Apple is to change the world.

And that has not changed.

I don't think it can.

I don't think it could change

if you tried to change it.

In a broader sense,

some of that spirit of the Apple II...

...was the spirit

of the personal computer revolution.

And really what that is,

more than anything else...

...is the celebration

of unbounded possibility.

The key thing...

Those first microcomputers...

...even pre-Apple II, but even

the Apple ll's couldn't really do much.

Yet they were incredibly exciting...

...because you knew they were the seed

that would change the world.

And if you look at Steve and Woz,

what they did is they created Apple I...

...which was to change the world.

Apple II changed the world.

Macintosh changed the world.

IPod changed the world...

...and maybe this phone

will change the world.

So, you know, that's five things.

You can't call that luck.

We filled the machine with our love

and passion for what we were doing.

And it radiates out

on the other side of the screen...

...and it affects the user.

A lot of people were shown

Apple computers in schools.

Apple's very, very prominent

in schools...

...and therefore people that have

gone through the school systems...

...into college

have just stuck with Apple.

The ones that see it as

a truly superior product, which it can be.

Well, we're like all other user groups.

We got together because, you know...

...stuff was really expensive,

you couldn't afford much.

And quite frankly...

...almost every user group in the world

started out as a pirate group...

...and became legitimate.

The commercial is great.

The commercial is fantastic.

I then edited Pirates of Silicon Valley

many years later...

...and the movie started off

with that same commercial.

Well?

- Oh, my...

- Oh, God, not...

Now, I don't have... Oh, sh*t.

Another thing Burrell and I

would do every day...

...in the earlier days of the project

when we were at Texaco Towers...

...is before we were

doing something healthy...

...we would go across the street

to Cicero's Pizzeria and play "Defender."

For one thing I'm living proof...

...if you do one thing right in your career,

you can coast for a long time.

A long time.

Do you think Steve Jobs is gonna

be willing to sit down and talk to us?

Sit down and talk to you? No.

Oh, I didn't wanna tell you this...

...but Steve was in here

about four months ago...

...and spent part of a day,

about three hours here.

But I'll make a prediction,

and my prediction is...

...you will not talk to Steve Jobs

for this documentary.

No, that's good.

That's... I'm glad that he...

Probably, probably would say no.

That depends on the mood he's in

when you try to talk to him.

If you hit him on a good day,

it's, "Come on in.

Come down, we'll go to dinner."

I mean, half the time he's not willing

to sit down and talk to CNNfn.

You know what I mean? He...

I think he bolted out of one of those

interviews a couple of years ago.

You get him on a bad day, it's,

"Sorry, I haven't got time for this."

Presuming you don't go skidding

down the stairs on your hindquarters.

The only way you could hook him

would be to show him some of the film.

I called him up and asked him

to come visit when he had a chance.

- You're fibbing, of course.

- I am fibbing.

Okay. That was good.

Okay. That was good.

Had enough?

Steve will not talk

to the New York Times usually.

It might be better

even if you didn't have him.

- It might be better...

- That was a discussion, yes.

- If you had a, like a cloaked figure

behind the background.

You know what I mean?

And this was the mysterious Jobs.

You know?

I shouldn't tell you this,

but he lives walking distance from here.

- You could go stake out the house.

- No, he'd probably call on us.

- Yeah, he probably would.

- Yeah, that's the thing.

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